Hilton has declared its intention to substantially broaden its luxury hotel portfolio in the Asia Pacific region, with the objective of surpassing 150 hotels in the near future. This growth will see the number of Waldorf Astoria and Conrad properties more than double, with key signings in cities such as Osaka, Kuala Lumpur, and Jaipur. The company has also entered into an exclusive partnership with Small Luxury Hotels of the World, adding distinctive properties like Gangtey Lodge in Bhutan and Lanson Place Causeway Bay in Hong Kong. Hilton's growth reflects the rising demand for luxury travel in Asia, driven by consumer interest in unique experiences and premium offerings.
Hilton’s 2024 Trends Report highlights the increasing desire among Asian travelers for cultural exploration and personalized experiences. Responding to this demand, Hilton is enhancing its services with innovative wellness offerings and immersive art and dining concepts. The company’s dedication to luxury is further evidenced by its Hilton for Luxury program, which offers enhanced connectivity and exclusive services for high-end travelers. As Hilton continues to shape luxury hospitality, it remains committed to delivering authentic, transformative experiences across the Asia Pacific region.
