Hyatt Hotels Corporation has elevated its luxury offerings for World of Hyatt members through the integration of over 700 properties from the prestigious Mr & Mrs Smith collection into its portfolio. This significant expansion, now open for bookings, follows Hyatt's acquisition of the luxury travel platform in 2023, further enriching the travel experiences available to its loyal members.
The newly incorporated properties introduce a diverse array of accommodations to the World of Hyatt program, ranging from glamping sites and boutique wellness retreats to grand palazzos and top-tier ski resorts. Spanning over 20 new countries, including exotic destinations like Namibia, Fiji, and the British Virgin Islands, members now have the opportunity to earn and redeem points in some of the world's most unforgettable locales.
Each property under the Mr & Mrs Smith banner has been meticulously handpicked for its distinctive design, personalized service, and meticulous attention to detail. Notable additions include the Zannier Hotels Sonop in Namibia, renowned for its remote luxury tents, the sustainability-focused Hotel Aguas Claras in Costa Rica, and the unique Arctic TreeHouse Hotel in Finland. Members can easily explore these new destinations via Hyatt's website, with the option to filter their searches specifically for Mr & Mrs Smith properties.
Amy Weinberg, Senior Vice President of Brand, Loyalty, and Data at Hyatt, reaffirmed the company's commitment to enhancing guest experiences. "Our aim is to engage our members on a deeper level, rewarding them for exploring the world and offering them meaningful, design-forward accommodations that enhance their travels," Weinberg stated.
Tamara Lohan, Co-founder and CEO of Mr & Mrs Smith, echoed Weinberg's sentiments, emphasizing the exclusivity and high standards of the Mr & Mrs Smith collection. "Our properties are curated through a meticulous, invitation-only process, ensuring that each guest experiences something truly exceptional and unique," said Lohan.
This strategic enhancement aligns with Hyatt's focus on meeting the sophisticated needs of today's luxury travelers, who prioritize unique and culturally rich experiences. The addition of Mr & Mrs Smith's properties complements Hyatt's ongoing expansion efforts, which include the introduction of more than 35 new luxury properties across various Hyatt brands.
Hyatt's integration of the Mr & Mrs Smith collection underscores its commitment to providing unparalleled luxury experiences and further solidifies its position as a leader in the hospitality industry. With an extensive portfolio of handpicked properties, World of Hyatt members can now embark on extraordinary journeys to some of the world's most captivating destinations, all while enjoying the benefits of Hyatt's renowned hospitality and rewards program.
